Everything you need to know about Pixmania:

Advantages and benefits of the Pixmania Marketplace

  • A high-tech specialist with a European presence: Pixmania is a renowned marketplace in the tech industry, having been a key player in the industry since 2001. With over 7 million orders per year, it’s the ideal platform for retailers targeting tech-savvy consumers looking for both new and refurbished products. The marketplace’s focus on responsible consumption through its circular economy initiatives aligns perfectly with modern consumer values.

  • Broad audience and growing community: Pixmania’s reach continues to expand, boasting over 50 million views of its publications in 2023. The marketplace caters to a diverse shopper profile—both male and female, aged 25 to 40—seeking the best deals and aiming to make responsible purchases. With recent expansions in France, Spain, and other European countries, retailers have the opportunity to tap into a broad, loyal, and engaged audience.

  • High-value transactions: Specializing in high-tech products, Pixmania offers a unique double trade-in system, enabling customers to exchange old devices for new or refurbished ones. This system not only supports sustainable consumption but also leads to higher average transaction values and frequent repeat purchases.

Conditions for Selling on Pixmania

  • Professional status required: To become a seller on Pixmania, you must have professional status and provide your VAT registration number before listing your catalog.

  • Compliance with regulations and responsible consumption practices: Sellers must adhere to all applicable tax regulations, including VAT, and follow responsible consumption guidelines promoted by Pixmania. The platform’s commitment to sustainability includes a buyback program for old devices, which is a key component of its offering.

  • High service and performance standards: Pixmania holds its sellers to strict quality standards. Sellers must maintain a high customer satisfaction rating, ensure timely order validation, maintain an order acceptance rate of over 97%, and keep a low incident rate. Failure to meet these requirements may result in the removal of a seller’s products from the site.

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Enhance the quality of your product catalogue

Streamline the management of your product listings—adjust titles, descriptions, images, and pricing with ease using the Lengow platform. Elevate your product data by tapping into our advanced tools and resources for added enrichment.

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Set custom rules and filters to better target your audience

Improve your sales performance by creating automatic rules and exclusions to better segment your product catalogue. Prepare your special offers and sales with peace of mind on the platform.

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Effectively categorise your products with optimal category matching

Easily organize your product feed by automatically aligning your categories and attributes on Lengow, ensuring a well-structured listing that boosts your visibility in Pixmania’s search results.

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Monitor and manage your orders directly from the platform

Effortlessly manage your Pixmania orders and keep your inventory up to date through the Lengow platform, with automatic order synchronization from Pixmania every hour for seamless operations.

Sell on Pixmania with Lengow:

 

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E-Commerce Automations for Electronic & Home Appliances Retailers (2024)

Leveraging e-commerce automation is no longer a luxury but a necessity. In 2024, understanding and implementing key automation strategies will be critical for efficiency, competitiveness, and customer satisfaction. From dynamic pricing to sophisticated product grouping, these top 5 e-commerce automations are designed to help electronic sellers and brands streamline operations and capitalize on market opportunities:

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  • Automated Product Grouping Based on Performance Metrics
  • Automation of Customer Service Processes
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Top 5 E-Commerce Automations For Electronic and Home Appliances Sellers

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