Requirements:

  • This process works as soon as Lengow retrieves your product catalogue
  • Segmentation should be adapted according to the chosen marketing channels and their specificities

First of all...

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Adapt your catalogue to publish your products on the channels of your choice

Then…

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Use automatic rules to exclude products that you don’t wish to sell on a specific channel

And then...

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Your feed is automatically published without excluded products

How does it work?

  • Use Lengow to target or exclude products that will be visible on your marketing channels (marketplaces, price comparators, retargeting, affiliation, etc.)
  • With our “automatic rules” feature you can exclude products from publication by category, product typology, brands, specific product types, etc.
  • For example, in the fashion sector, you can choose not to sell certain luxury brands on marketplaces because you prefer to only distribute them on your online store
Get a demo now

It works with…





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