For the first time, Lengow exceeds one billion euros in business volume (GMV) generated by its customers on Marketplaces in 12 months.

Nantes, 26th June 2024 – Lengow, a Nantes-based company and leader in e-commerce automation, announced that it has generated more than €1 billion in GMV over the last 12 months (Gross Merchandise Value) from its marketplace customers, including brands and retailers.

Building on this strong performance and under the leadership of its new CEO, Nicolas Appert, who was appointed at the beginning of the year, Lengow is stepping up its investment in R&D, focusing on artificial intelligence used in e-commerce and social media retail.

“In 2024, R&D expenditure will increase by more than 50%, compared to the levels of expenditure recorded during the Covid-19 pandemic, with the support of the investment funds provided by Marlin Equity Partners“, announces Nicolas Appert. “This strategy aims to accelerate Lengow’s development and strengthen its position as a leader when it comes to using AI to serve e-commerce players.”

“The Lengow platform already offers the widest range of marketplace and marketing channel integrations in Europe, connecting over 1,600 online channels, and the most comprehensive real-time price analysis platform monitoring more than one billion products and collecting over 6.5 terabytes of data.” he concluded.

The increased level of R&D investment, combined with the integration of AI and social commerce, will enable Lengow customers to benefit from a smoother and more stable integration of multi-channel automation services and real-time market data analysis.

This will reinforce Lengow’s position as an essential partner for all customers looking to optimise sales and improve margins in an increasingly competitive market. “The future of e-commerce lies in innovation and adaptability. With the support of Marlin Equity Partners, we are developing cutting-edge technologies that will help our customers stay one step ahead” says Nicolas Appert. “This period of growth and innovation marks a major turning point for Lengow as we prepare to redefine the industry with state-of-the-art solutions that meet the evolving needs of our customers.“

Nicolas Appert is a seasoned French entrepreneur with over 25 years of experience in the software and digital markets. In January 2024, he was appointed Chief Executive Officer of Lengow, a leading e-commerce automation platform managed by Marlin Equity Partners, the US private equity fund. Before joining Lengow, Nicolas successfully led Merim Groupe (specialist in the digitalization of points of sales) as CEO, where he was acclaimed for his strategic vision and his ability to foster value and growth in international business environments.

Lengow is the leading e-commerce software solution that helps brands and retailers improve performance, automate business processes, and expand internationally. Since 2009, Lengow has integrated more than 1,600 partners into its solution to provide a powerful platform to its 4,900 clients in more than 64 countries around the world.