CountryGuide_GERMANY_EN_2022

Discover the 5th biggest ecommerce market in the world

A key global player, Germany is one of the three pillars of ecommerce in Europe. In this guide, get a feel for the market and it’s specificities – in particular, online payments and returns management.


In this document we explain:

  • Market’s key figures
  • Trends and major opportunities
  • Shopping behaviour
  • m-commerce and social media

This guide is for you:

  • You have an online store or you manage an online business, and you’re looking for information on new markets
  • You want to sell your products internationally
  • You’re already selling in different countries, and you want to optimise your presence and/or be more efficient