Online Ads for Offline Sales

Discover our new white paper about online & offline

A guide to driving in-store actions with cross-channel digital advertising co-written in partnership with MakeMeReach.

For physical retailers of all shapes and sizes, the time has come when incorporating offline data into your online acquisition strategy is no longer a luxury or point of difference. It’s simply a must.
This eBook focuses on the theme of offline-online integration in retail, primarily from an online advertising perspective. We share our best practices to drive performance on Facebook & Instagram, Google Shopping, Snapchat and Twitter.

In this document we explain:

How online advertising can drive in-store conversions
How you can sync your live product catalogues with your online ads
Which Facebook, Google, Snapchat and Twitter features enable online and offline integration

This guide is for you:

You are an offline retailer and you want to go online
You have an online store or you manage an online business, and you want to optimise your presence and/or be more efficient
You want to promote your products on Facebook, Google Shopping, Snapchat, Twitter